Sunday, December 29, 2019

An Analysis of Montresors Hidden Treasure in The Cask of...

Montresors Hidden Treasure Like many of Edgar Allan Poes short stories, The Cask of Amontillado is told from the narrators perspective. In The Cask of Amontillado, Monstresor demonstrates how destructive friendships can be if trust is broken. In the story, Monstressor invites his friend, Fortunato, to sample some Amontillado and confirm it is genuine. Montresor takes advantage of Fortunatos love of wine and uses it to bring about his death. As it is carnival season and Fortunato is dressed for the occasion, Montresor insinuates that Fortunato may be too busy to verify the Amontillado and implies that Luchesi should taste the wine. Fortunato retorts that Luchesi does not have the skills to differentiate between liquors; by scoffing at Montresors alternate suggestion, Fortunato falls into Montresors trap and does not see the consequences of helping out his friend. In The Cask of Amontillado, Montresors actions against Fortunato are premeditated and he carefully plots his revenge of the perceived betrayal between the two friends. Montresor comes up with a plan that will trick Fortunato into believing that he is doing his friend a favor, but instead is a well-calculated scheme to exact vengeance and cause him to die. Despite the fact that Montresor appears to be concerned for Fortunatos health, he is cunning and filled with anger. Montresor continuously preys on Fortunatos anticipation and desire to taste such rare liquor, often using reverse psychology toShow MoreRelatedReflection of â€Å"The Cask of Amontillado†1682 Words   |  7 Pagesof â€Å"The Cask of Amontillado† Edgar Allan Poe was a very dark, dramatic writer. All of his stories require the audience to reread his works of art. There are so many elements incorporated into his stories that it would be impossible to understand them all after one reading. His stories drip with irony and reveal mysteries in an interesting way. He writes his stories in a way that engages the mind and questions character. One of his most famous short stories is â€Å"The Cask of Amontillado†. This

Saturday, December 21, 2019

Life Insurance and Gross Income - 13797 Words

Chapter 2: Gross Income and Exclusions 1. Noncash items received as income must be included in income at their fair market value. True False 2. Awards, bonuses, and gifts are all included in gross income. True False 3. Disability benefits are generally taxable to the individual receiving the amounts. True False 4. Interest income received by a cash basis taxpayer is generally reported in the tax year it is received. True False 5. Interest on U.S. Treasury Bonds is not taxable. True False 6. Taxpayers must report interest income on Series EE savings bonds as the interest accrues. True False 7. A gift received for opening a bank account is not taxable income to the recipient. True†¦show more content†¦True False 30. A no-additional-cost service includes only those services in the major line of business in which the employee is employed. True False 31. In some cases, Social Security benefits may be partially taxable. True False 32. Which of the following amounts must be included in the gross income of the recipient? A. Child support payments B. Welfare payments C. Gifts D. Royalties E. All of the above are included in gross income 33. All of the following amounts must be included in gross income, except: A. Gambling winnings B. Partnership income C. Accident insurance proceeds D. Dividends E. Jury duty fees 34. All of the following amounts are excluded from gross income, except: A. Tips and gratuities B. Child support payments C. Scholarship grants for tuition D. Gifts E. Veterans benefits 35. Which of the following is generally excluded from gross income? A. Dividends B. Rewards C. Disability benefits D. Passive income E. None of the above 36. Which of the following is excluded from gross income? A. Prizes B. Scholarships for tuition C. Hobby income D. Rental income E. All of the above are included in gross income 37. Which of the following is classified as nontaxable income? A. Unemployment compensation B. Dividend income C. Income from real estate rental property D. WelfareShow MoreRelatedFamily Budget599 Words   |  3 Pageshealthy with your share of colds and flu. †¢ You do not have health insurance provided by your employer †¢ Your gross annual income is $19,500. Household #2 †¢ You are single (no alimony/child support), and work outside the home. †¢ You have 2 children, a boy 7 and a girl 3. †¢ You are all generally healthy with your share of colds and flu. †¢ You do not have health insurance provided by your employer †¢ Your gross annual income is $21,500. Household #3 †¢ You are single (no alimony/childRead MoreGift Tax Essay1615 Words   |  7 Pagesincluded in Decedent’s gross estate? Decedent made a transfer within 3 years of death. Under Section 2035(a), nothing is included in Decedent’s gross estate, because it’s a cash gift. However, under Section 2035(b), the amount of the gross estate shall be increased by the amount of any tax paid on any gift made by the decedent during the 3-year period ending on the date of the decedent’s death. So the amount of gift tax of this gift the decedent paid is included in his gross estate. (b) What isRead MoreFederal Taxation Test Paper1123 Words   |  5 Pages The election is made by the executor. b. Can be elected even though no estate tax return (i.e., Form 706) has to be filed. c. Can be elected only if it reduces the amount of the gross estate or reduces the estate tax liability. d. Its election does not affect the income tax basis of property included in the gross estate. e. None of the above. __C__ 6. In which, if any, of the following independent situations has Jean made a gift? a. Jean gives her 19-year old son $20,000 toRead MoreEssay about Estate Planning - Case Study1429 Words   |  6 Pagessuggest different appropriate ways to reach your personal and financial objectives. Financial strengths: Mary, you own 80% interest in closely held company (Crescent City Publications). Income statement shows that your salary is about $120,000 a year. Including your husband’s income, investment income and rental income I can conclude you have a high net worth. Your investment portfolio seems to be very strong. Investments in different stock, bonds and funds ensures diversification which leads to resultRead MoreTax and Gross Income1511 Words   |  7 Pageswould be included (A) in or excluded (B) from gross income for the 2012 tax year. 1.   Alimony | | 2.   Lottery winnings | | 3.   Life insurance proceeds received upon the death of a family member | | 4.   Child support payments | | 5.   Reimbursement of hospital expenses from a health insurance plan | | 6.   Municipal bond interest | | 7.   Unemployment compensation | | 8.   Scholarships for tuition and books | | 9.   Wages | | 10.   Farm income | | 11.   Inheritances | | Which of the followingRead MoreThe Importance of Tax in an Individuals Life1694 Words   |  7 Pagestaxing of the same income twice. This type of taxation typically results from a C corporation paying tax on its taxable income and shareholders paying income tax on any dividends received from the C Corporation. The impact of double taxation of C corporations has been substantially reduced by the fact that since 2003, dividends are taxed at a maximum rate of 15%. The most well-known example of double taxation in the U.S. is the income tax levied once on corporate income and then againRead MoreDealing With The Insurance Changes1106 Words   |  5 PagesDealing with the Insurance Changes Your prices for insurance coverage could be rising or falling, depending on your age, health and other factors. Smokers pay about 50% more for insurance than nonsmokers, so many families can realize savings by quitting the habit. The Employer and Individual Mandates for coverage affect about 15% of Americans who don t have health insurance. If you qualify for a subsidy, you need to report your Premium Tax Credit on your taxes. Gift of the MAGI Tax credits basedRead MoreTax Memo: Dependency Exemptions and Tax Planning1372 Words   |  6 Pagestaxed. The Carters equally spent $8,000 between them for cloths, transportation expenses, and a vacation. They invested the remaining $11,000 in tax-exempt securities. Janet Baker paid $1,000 on her mother’s dental work and also paid her father’s life insurance premiums of $1,200. Darin, the Baker’s 18-year old son is not a full-time student but earned $14,000 from a pool-cleaning business. He placed the earnings into a savings account for future college expenses. The Baker’s daughter Andrea is not employedRead MoreSwitzerland Case Study976 Words   |  4 Pageshealth care system. It has a regulated healthcare market system composed of private insurance companies, health maintenance organizations and preferred provider organizations. Tricare is health insurance for military, spouses,dependents and beneficiaries.(Cherry, B, (2014)) Government funded program s provide health coverage for the unemployed, elderly, low income and retired. â€Å"100 million Americans receive health insurance from government funded programs.† (Centers for Medicare and Medicaid, (n.d)) GovernmentRead MoreSwitzerland Health Care System993 Words   |  4 Pageshealth care system. It has a regulated healthcare market system composed of private insurance companies, health maintenance organizations and preferred provider organizations. Tricare is health insurance for military, spouses,dependents and beneficiaries.(Cherry, B, (2014)) Government funded programs provide health coverage for the unemployed, elderly, low income and retired. â€Å"100 million Americans receive health insurance from government funded programs.† (Centers for Medicare and Medicaid, (n.d)) Government

Friday, December 13, 2019

How Multi-Agency Teams Work Together to Form a Support Network Free Essays

14. 4. 2 Peter explained that multi-agency teams work together to form a support network, they also work together to make the best plan/programme for the parents, school and child to get the best possible outcome and the child to achieve their potential. We will write a custom essay sample on How Multi-Agency Teams Work Together to Form a Support Network or any similar topic only for you Order Now A child struggling with communicating and language may see a speech and language therapist, special education needs co-ordinator, psychologist, depending on the child’s requirement all have a different job within the team to get the best out of the child. Special Education Needs Co-ordinator – They organise all the members in the team and keeps checks on how things are going and making sure that all members are talking to each other by planning meetings. Speech and language therapist – They diagnosis the communication delay and advice on ways the child can be helped and sets down a plan/programme. If a child is coping with other forms of disability then there are other team member that can help to bring the best out in a child, if they are have a visual impairment or have autism. Sensory support teacher – help children and advice schools that have visual or auditory impairment on how to keep the child involved and what they need to do extra to make the child feel at ease. Autism advisory teacher- advise schools on the needs of a child with autism, who maybe struggling with social interaction and communication. They may work with the child at the school to get the best outcome. If none of the above are having affect and the child still doesn’t seem to be making the right progress then an Educational Psychologist may come involved to talk to the child and find out if there are other problems affecting the child that other members in the team cannot see. All the above have to have a good working relationship together to get the best outcome for the child, each on brings different advice and support for the parents and school so that their child can achieve the best in either the fastest time or over a long period. How to cite How Multi-Agency Teams Work Together to Form a Support Network, Papers

Thursday, December 5, 2019

Freedom comes from within yourself Essay Example For Students

Freedom comes from within yourself Essay Freedom in the Hindu CultureOver the past three years in America we have been bombarded with the word freedom as a call to action or a word to persuade us to follow a specific view. Although our society was born on freedom as an idea, its meaning has been used in many ways. Hinduism is also a religion and a culture that places a lot of meaning on freedom but they give a different meaning to it. From learning about Hindu culture in this class their focus on it follows suit as does our version. While our freedom is an idea that can be used in many different ways the Hindu Freedom is a more pure idea as it seems the rest of the culture is. In the Eastern culture freedom comes along with a level or state that you have reached in your life. To understand the meaning of freedom you also have to understand its relation to words like Samsara, Avidya, Maya and Moksha. These are all part of the journey towards the Hindu concept of freedom. Samsara is important in defining freedom in Hindu term s because it is what you want freedom from. Samsara is the continuous cycle of life that takes place in the material world. It is thought of as a negative because it keeps us from moving on and up spiritually. Maya is a concept in Hinduism that relates to man disillusioning himself. The idea is that there is no such thing as an individual existence. When a person is trying to better their standing or wealth they are disillusioning themselves. In the Eastern culture you do not work harder to better yourself you work harder to better the world as a whole through your actions in life. This brings you closer to unity with the Divine.Avidya is similar to Maya. It is when the man is disillusioning himself that Avidya describes. When he denies his true Self and moves farther away from knowledge he is not taking care of his soul. Avidya is a product of the soul as well as a part of the soul. A person can always move away from this and make his soul healthy again by seeking truth and trying to reach the higher levels of spirituality. In the final stage of life we see Moksha come into play. After freeing yourself from material ties in the third stage of life you move on to the fourth and last. This stage is called north and is a withdrawal from the world around you. Freedom comes from this isolation of yourself from the world around you and the responsibility that comes with it. The ultimate goal in Hinduism is Realization (of self) and I think that when this is reached so is freedom. It would be the ultimate freedom in Hindu terms. With Brahman we also attain Moksha which is Hindu for liberation or freedom. Reaching Moksha means you have broken the life cycle that takes place in the physical world. The ultimate aim of human life is Moksha, liberation from sorrow and desire and realization of the union of the spirit and a higher level of existence; the ultimate freedom. Freedom comes from within yourself, in the Hindu culture you live your life looking for freedom. This goes back to the idea that you cannot have freedom without options. The options that are given to people everyday are what brings a person closer or farther from freedom. This is along the same lines as Karma. Karma is your scoreboard that measures how positive or negative your energy is. The better it is the better off you will be after this life. .u1452a9ccdb3513e08da4d4fdd8c24c37 , .u1452a9ccdb3513e08da4d4fdd8c24c37 .postImageUrl , .u1452a9ccdb3513e08da4d4fdd8c24c37 .centered-text-area { min-height: 80px; position: relative; } .u1452a9ccdb3513e08da4d4fdd8c24c37 , .u1452a9ccdb3513e08da4d4fdd8c24c37:hover , .u1452a9ccdb3513e08da4d4fdd8c24c37:visited , .u1452a9ccdb3513e08da4d4fdd8c24c37:active { border:0!important; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .clearfix:after { content: ""; display: table; clear: both; } .u1452a9ccdb3513e08da4d4fdd8c24c37 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1452a9ccdb3513e08da4d4fdd8c24c37:active , .u1452a9ccdb3513e08da4d4fdd8c24c37:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .centered-text-area { width: 100%; position: relative ; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1452a9ccdb3513e08da4d4fdd8c24c37:hover .ctaButton { background-color: #34495E!important; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1452a9ccdb3513e08da4d4fdd8c24c37 .u1452a9ccdb3513e08da4d4fdd8c24c37-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1452a9ccdb3513e08da4d4fdd8c24c37:after { content: ""; display: block; clear: both; } READ: How Does the Brain Perceive EssayEven though your body may be active on the outside on the inside you can be inactive and not connected to the material world. For example, you can be in a bustling, noisy crowded environment but in your mind not be exposed to any of the outside world through any of your senses. Freedom is more spiritual than it is in the West. For example the Hindu version of a priest is in pursuit of freedom. The Sadhus do this by choosing to remove themselves from the material things in life. Our priests similarly take a vow of poverty but with a different logic behind it. Another part of freedom is the sovereignty that is so important to self which gives freedom of thought a very important place in their society. You can even see this in the deliberate non uniformity of their religious customs. Hindus also believe in freedom on another level. In Western Cultures there is fate which is predetermined and inflexible. The thought of Eastern cultures is that you can always improve their version of fate, which is Karma. You have the freedom to change your path by acting as a better person. This again goes back to the idea that having options go hand in hand with freedom and the journey towards it. Freedom is not necessarily just being able to walk where you please or going to bed when you want. It is like many other ideas in Eastern beliefs. Freedom is in your mind; being free of your material desires and other emotions. Hinduism is known for its universal view and its readiness to recognize and celebrate various practices, customs and beliefs. This general acceptance of all things and beliefs is what has set Hinduism apart from other religions over the years. It has also ensured its survival for years to come. How can somebody create an opposing viewpoint when it is likely that their beliefs would be accepted by Hinduism as well? It reminds me of the old saying about how the rigid tree will crack and fall under pressure from the wind but the tree that sways and bends will stay standing. Hinduism will sway with the changes that time brings. According to one Hindu belief a human has three parts. We see a similar idea in Western culture when we talk about mind, body and soul. There is the physical body, then the subtle body which is like our mind; and part below that, called the causal body, this would be our soul. It is where our true nature can be found. Like in our culture, the physical body is left behind and we pass on to the next life in mind and soul. We would probably say our spirit has moved on. As you can see, freedom in Hindu culture is defined differently then the way we define it. While in America it is just another word in the East it is a journey and a part of the destination of life. Along the journey you will encounter distractions that will bring you down the road towards Maya and Avidya. These things are a result of the concept of Samsara; which is the cycle of life and death. In the end though, all people should be striving towards Moksha. This is part of the ultimate goal in life of being free of the material world.

Thursday, November 28, 2019

Wimax free essay sample

1. INTRODUCTION Wateen Telecom is the first company in the world to roll-out a WiMAX network at a country-wide scale. WiMAX is a standards-based technology enabling the delivery of last mile wireless broadband access as an alternative to wired broadband like cable and DSL. With globally renowned partners such as Motorola, Cisco, and Intel, the stage is set to revolutionize the way you use technology! With Wateens WiMAX network, you get access to: †¢ Broadband Internet with up to 2Mbps dedicated speeds †¢ Telephony with over 40 value added features, and Fully secure high-speed data networks Subscribers can use advanced telephony, surf the Internet at super-fast speeds, make video calls, and watch IP-TV through the comfort and ease afforded by a single connection. 1. 1 Packages: Package A Free CPE with 512Kbps Internet and ‘EverGreen Unlimited Telephony †¢ Option 1 Pay once: Rs. 17,999 †¢ Option 2 Upfront payment: Rs. We will write a custom essay sample on Wimax or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 2,999 plus 1st monthly charge. Submit 11 post-dated cheques of Rs. 1,350 each Package B Free CPE choose your own Internet Telephony tariff †¢ Option 1 Upfront payment: Rs. 8,499 plus 1st monthly charge. Submit 11 post-dated cheques for monthly charges †¢ Option 2 Upfront payment: Rs. 2,999 plus 1st monthly charge. Submit 11 post-dated cheques of Rs. 499 plus monthly charges 1. 2 Research Objectives: †¢ To determine overall customer satisfaction level of Wateen Wimax †¢ Determine the customer profile of Wateen Wimax users and the values they seek while choosing an internet connection †¢ To determine their reason for switching to Wimax †¢ How satisfied are the customers with different features of Wateen Wimax such as speed, connectivity, price and customer service 1. 3 Research Design The Research was based on a questionnaire that consisted of questions designed to achieve the desired research objectives. The questionnaire consisted of nineteen questions with a mix of open ended, close ended and scaled responses. The chosen sample was fifty people who are users of Wateen telecom so that we can find out what they feel about its services. These fifty interviews included field surveys and telephonic interviews. 2. USER PROFILE As far as the profile of wateen Wimax users is concerned it can only be afforded by socio economic classes A and B because the initial and monthly charges are fairly high. Wateen Wimax users that we interviewed belong to different segments, use it for different purposes, they are using the service from different time periods and they are also using variable packages. These all dimensions of selected users are explained in detail as follows. 2. 1 User Profession: According to our research findings based on interviews from 50 respondents 19 of the users are employees of different organizations, 17 users have their own businesses, 11 are students, 2 are housewives and 1 is a doctor. Findings are also shown in fig. . 1 in which jobs people, business men and students are three big sectors respectively. [pic] 2. 2 User type: Out of 50 users that we interviewed 20 are using WiMax in their offices while 30 are home users. This is also shown in figure 1. 2 as 60% of users are home users while 40% are office users. 2. 3 Usage Period: The users we interviewed have been using the WiMax service for different periods as shown in figure 1. 3. Out of 50 respondents 10 users are such who are using the service since the launch of WiMax in Pakistan. 8 users are using the service for last 3 months, 17 for 2 months and 5 for 1 month. [pic] 2. 4 Package: Wateen Wimax provides different packages with different speeds and download volumes. If we compare the use of packages on the base of different speeds most of the users use the package with speed of 512 kbps. According to our findings 39 of 50 users use 512kbps package while 7 respondents use 256kbps package, 3 respondents use 1MB and only one respondent uses 2 MB package. 2. 5 Reasons to switch: Many customers of Wateen Wimax were previously users of Broadband/DSL, dialup and Local Area Network. Out of the taken sample previously 29% users were on dialup, 42% were using DSL and 29% were using Local Area Network to access the internet. There were different reasons given by customers for switching to Wateen Wimax. 25% switched because of poor customer service, 10% switched because they were attracted by the availability of wireless connection feature, 27% switched because they were having speed issues, and onnectivity was found to be the major issue with 37% of people saying that they switched to Wateen Wimax because of connectivity issues. 1% said that they were having other issues such as they did not have PTCL landlines. 2. 6 Importance of features: [pic] Different customers value different attributes of an internet connection while choosing which one to get. The attributes of internet connections for which importance to customers was measured are wireless connectivity, spe ed, price, and customer service. Connectivity and Speed were found to be the two attributes that were most valued by customers with 90% of the sample regarding connectivity as very important and 86% regarding speed as very important. None consider speed and connectivity as not important. Price was not important for 12% of the sample, 48% said it is important and 40% say it is very important. 16% say customer service is not important, 38% say it is important and 46% say it is very important. 3. CUSTOMER SATISFACTION OF WATEEN WIMAX 3. 1 Likeability of features: Upon asking what feature of Wateen Wimax’s service people like the most, there were variable responses. 2% of the people said that the attribute about Wateen Wimax that they like the most is the wireless connectivity, 28% like the speed, only 6% like the prices being offered and 4% like its customer service. This shows that a high number of people like the wireless connectivity feature which is a new concept in Pakistan. 3. 2 Satisfaction levels: We hav e measured the satisfaction level of Wateen WiMax users on four criterions namely connectivity, speed, price and customer service. The satisfaction scale was divided into five levels; very dissatisfied, dissatisfied, neutral, satisfied and very satisfied. According to the findings no WiMax user was very satisfied with the connectivity while out of 50 respondents 5 users were very dissatisfied with the connectivity, 19 were dissatisfied, 10 were neutral while 16 were satisfied with the connectivity. As shown in the fig 68% of the respondents were either not happy with the connectivity or did not find it to be up to the mark. Speed relatively scored better then the connectivity. Out of 50 respondents 4 were very satisfied with the speed, 18 were satisfied, 10 were neutral, 12 respondents were dissatisfied with the speed while 6 were very dissatisfied. respondents do not consider Wateen is charging appropriate prices for the WiMax and were very dissatisfied. 12 were dissatisfied, 17 thought it to be just right, only 15 respondents out of 50 perceived the prices to be appropriate and were satisfied while 1 respondent was very satisfied with the prices. Wateen customer service received a mix response. Out of 50 respondents 16 were very di ssatisfied with the customer service, 8 were dissatisfied, and 10 were neither satisfied nor dissatisfied. 16 respondents rate the customer service to be satisfied while none of them were very satisfied. RATING |CONNECTIVITY |CONNECTIVITY % |SPEED |SPEED % |PRICE |PRICE % |C. S |C. S % | |VERY DISSATISFIED |5 |10% |6 |12% |5 |10% |16 |32% | |DISSATISFIED |19 |38% |12 |24% |12 |24% |8 |16% | |NEUTRAL |10 |20% |10 |20% |17 |34% |10 |20% | |SATISFIED |16 |32% |18 |36% |15 |30% |16 |32% | |VERT SATISFIED |0 |0% |4 |8% |1 |2% |0 |0% | |Total |50 | |50 | |50 | |50 | | | 3. 3 Rating Scale: [pic] According to our findings overall performance of Wateen WiMax was an average one. Out of 50 respondents 29 gave it an overall score of 5 or below as depicted in the fig. Out of the remaining 21 respondents 5 gave it a score of 6, 7 respondents gave it a score of 7, 6 respondent gave it a score of 8, 2 respondents viewed Wateen WiMax to be performing well and gave it a score of 9 and only 1 rare respondent was completely satisfied with Wateen WiMax and gave it a score of 10. The average score was thus found to be 5. 3 which means the overall satisfaction level of Wateen is neither very good nor very poor or alarming. But this means that they certainly need to improve on it. 3. 4 Comments: The comments from Wimax users are: 42% of users made no comment about Wateen and its Wimax service †¢ 6 % of users said that unlimited download services should be introduced by Wateen and volume based packages should be finished †¢ 12 % said that the Wateen services are not up to expectation †¢ 10 % users said that the routers placed by Wateen should be of good quality and more routers should be placed because currently the routers are either placed a way from some localities and signals are weak in those areas †¢ Few users are so disappointed by Wateen services that they said that the Wateen offices should burnt down 4. CONCLUSION AND RECOMMENDATIONS †¢ Wateen needs innovative service offerings — currently it doesn’t even offer bundles or server which provides entertainment channels. †¢ Overall Wateen still behaves as a monopoly it has to change its attitude. At a minimum, avoiding billing errors and providing competent and courteous service to its customers is essential if Wateen wants to show that it is transforming itself to a competitive company which cares for its customers †¢ As Wateen is using Warid towers so due to load of cellular services the signals of Wateen got weak. So they need to separate there towers so improve here performance †¢ The router provided by Wateen should be of good quality. Or more than one router should be given by them so the signal problem should be resolved. †¢ People are not satisfied with the call centers and the customer service. The response from call centers should be positive and valid which results in satisfied customers . †¢ For its success Wateen will have to do more than just depend upon its wireless connectivity feature. 5. APPENDIX Primary Information †¢ http://www. wateen. com/ †¢ Survey (Questionnaire) Secondary Information (Blogs, User Comments) †¢ http://sarfarazsoomro. logspot. com/2008/01/on-fly-with-wimax. html †¢ http://www3. fuzedbulb. com/fuzedblog/wateen-experience. html †¢ http://www. blogcatalog. com/blogs/the-tech-turtle/posts/tag/wateen/ †¢ http://techlahore. wordpress. com/2007/12/21/pakistan%E2%80%99s-wateen-launches-godzilla-sized-wimax-network/ Fig (C) usage period Fig (J) Comments Fig (I) Satisfaction Level Table (A) Satisfaction Level Fig (H) Satisfaction Levels Fig (G) Likeability of Features Fig (F) Importance of Features Fig (E) Reasons to Switch Fig (D) Packages Fig (B) user type Fig (A) user profession

Sunday, November 24, 2019

20 Response Essay Topics Great Ideas Related to the Rite of Passage

20 Response Essay Topics Great Ideas Related to the Rite of Passage If you have gone through our first guide, 10 facts on the rite of passage, you are right on track. In our second guide, we discuss 20 topics on the rite of passage so you don’t have to spend more time than necessary trying to find a relevant topic for your response essay. Furthermore, we have also included a sample response essay which you can utilize for your assignment. Be sure to follow-up this guide with our third and last guide how to outline a response essay on the rite of passage which will help you evaluate the structure to use while writing a response essay. Here are 20 topics on the rite of passage for a response essay: Rites of Passage in Ancient Greece Jewish Customs and Their Rites of Passage Common Rites of Passage in Indian Culture Rites of Passage and Their Significance Roles of Rites of Passage in a Human Society Correlation between Religion and Rites of Passage Personal Views on the Rites of Passage Effects of Rites of Passage on Social Statuses Four Stages of the Rites of Passage Rites of Passage on Birth and Pregnancy Common Rites of Passage to Perform before Marriage Role of Rites of Passage on Manhood and Adults The Rite of Baptism a Highly Desirable Ceremony Initiation Rites of Passage in Different Cultures Rites of Marriage and Betrothal Role of Rites of Passage to Avoid Incest Common Mortuary Rites of Different Religions Correlation between Rites of Passage and Culture The Significance of Rites of Passage on Human Behavior What is â€Å"Coming of Age Day† All about? Now you have 20 topic suggestions to choose from and start writing your response essay. To make the things easier, we have also provided you with a sample essay below. If you haven’t already, check out our first guide, 10 facts on the rite of passage for a response essay, which assists you throughout the writing process. Once you have gone through this (second) guide, be sure to read our third (and last) guide on how to outline a response essay on the subject. This will help you in writing a brilliant response essay for your professor and keeping the former smooth and professional. Here is a sample of a response essay on the rite of passage: Sample Response Essay Four Stages of Rites of Passage Rites of passage are ceremonial events that exist in all kind of cultures and religions throughout the world. A rite of passage actually describes the significance of a person’s status and there are rituals and traditions that are performed to transcend the person’s status in front of the group (or tribe) he/she is part of. This essay will describe the importance and stages of rites of passage that are found throughout history. The significance of rites of passage varies from one society to another, one religion to another; one culture to another and so on. But if we were to talk generally, a rite of passage plays a vital role in human behavior, society and culture. It shapes the life of a person if it’s importance is taken into consideration. Most of the time, a rite of passage is actually considered a ceremony to celebrate the milestones that a person hits in order to pass on to the next stage. Speaking of stages, there are four primary stages found in the rite of passage. First of these are birth rites. When it comes to birth rites, it is often a collection of distinct rituals that include the mother, father, relatives and members of society. The rites start taking place during the pregnancy period and continue till the child has been introduced to supernatural beings or an omnipotence entity commonly known as god(s). Mostly, the rites concern both parents and the child who will be coming into the world. Depending on the religion, culture and society, the mother of an upcoming child will refrain from heavy or â€Å"back breaking† activities while the father will give more time to the mother and meet her needs and wants in any way possible. Once the child has been delivered successfully, he/she is baptized and introduced to the super-beings of religion, i.e. god(s) or other entities that play a significant role in that specific society. Initiation rites are another group often considered as the rites of coming of age. It was considered that initiation rites were applied on people who reached had puberty level but according to an extensive historical research, this may not be true after all. In many religions, cultures and society, the initiation rites take place when a person is considered to have attained maturity. These rites include rituals where supernatural beings are introduced to the person either by fasting, physical exertion or consumption of herbs that results in altering common sensibilities and inducing hallucinations. However, in modern societies such as today, initiation rites are only sufficient when we are talking about breaking milestones such as getting a driving license, graduating, marrying etc. Ever since the era of technology took over, spiritualism is not considered a part of our lives and people have focused more on their social and financial rites instead. Going further with our list marriage rites are seen mostly in every religion, culture and society throughout the world. It’s what bonds two families together. However, the tradition and rituals vary. In some societies, exchange of goods and transfer is required whereas in some societies, a simple vow is what is needed. The insignia of change in social status also varies; in modern societies, wedding rings are sufficient to show that the couple is married. In other cultures, one is required to have to wear tattoos, ornaments or other embellishments to show the significance of marriage. The final group is death rites. This is one exception that does not change when it comes to the differentiation between societies, cultures and religions. All of these communities believe that there is an afterlife, not for our bodies, but for our souls (spirits) or consciousness. Every religion, culture and society holds a variety of rituals for their dead. Religion and culture play a vital role in keeping the rites of passage alive in this modern era because societies have become ignorant for most rites of passage and only a few of them are actually considered of importance. This should give you a fairly good idea on how to write on a rite of passage response essay. However, you should check out our final guide which tells you precisely how to shape up your response essay from start to finish. References: Rites of Passage. International Encyclopedia of Marriage and Family. 2003: Encyclopedia. encyclopedia.com/doc/1G2-3406900364.html Bobby C. Alexander (2009) â€Å"Rite of Passage† Encyclopedia Britannica  https://www.britannica.com/topic/rite-of-passage/ Samuel G.F. Brandon â€Å"Death Rite† Encyclopedia Britannica  https://www.britannica.com/topic/death-rite Tabar, Margaret. Rite of passage. Knowledge Quest 30.4 (2002): 29. Lewis, Amy. Rite of Passage. Amaranthus 1994.1 (2013): 19. Van Gennep, Arnold. The rites of passage. University of Chicago Press, 2011. Stevenson, Kenneth W. Nuptial Blessing: A Study of Christian Marriage Rites. Alcuin Club/SPCK, 1982.

Thursday, November 21, 2019

Contextualise an artwork (or a series of artworks) made from 1980 Essay

Contextualise an artwork (or a series of artworks) made from 1980 onwards. Discuss how this work relates to the ideas presented in three critical texts - Essay Example The most significant meaning of this piece therefore is the theme of death, shows that the death breathe to communicate (Preziosi 2009). However like any other art work the meaning of this piece depends entirely on the viewer, so it may have varying meanings Witkin is an American born 1939 in Brooklyn of a catholic mother and a Jewish father. It is assumed that his art work is attributed to the accident he witnessed at a tender age; hence the graphic and not so appealing photographs (Witkin 1985). A child was knocked down by a car and her head was swept to the feet of Witkin, this left him traumatized and freaked out, hence his inspiration in art to link the dead and the living. He has studied sculpture and worked as a photographer for the better part of his life, but never done commercial photography. He currently resides in the New Mexico (Preziosi 2009). Witkin argues that his work is aimed at making him a better person, loving, and unselfish (Witkin 1985). He goes further in explaining that he goes for the outcasts in society who are his main inspiration. Critics however have found more immorality in the work of Joel peter arguing that is work is not for the faint hearted (Witkin 1985). This is true as most of his pieces of art are horrific, frightening and too graphic making them more horrendous that beautiful. Most of viewers refer to his pieces of art as pornographic material. The photographs of Witkin not only show a single moment but they capture a series of events of these unusual people in the society. Most of the work done by Witkin represents death and or torture. The work of Witkin is based on transforming body parts of the outcasts into portraits, lustrous and glowing in which the strange variations of people and animals to him is beauty. However the interpretation of his portraits on whether they’re

Wednesday, November 20, 2019

National Security Essay Example | Topics and Well Written Essays - 2500 words

National Security - Essay Example According to the discussion findings the term terrorism is politically and psychologically charged, and this to a great extent compounds the complicatedness of providing an accurate definition. In 1988, one study by the US Army established that over hundred definitions of the utterance terrorism have been used. A person who applies terrorism is a terrorist. The idea of terrorism is itself contentious for the reason that it is frequently used by states to delegitimise political adversary, and hence legitimize the state's own employ of terror adjacent to those opponents. As the paper declares terrorism has been second-hand by a wide array of political organizations in getting more to their objectives; together right and left-wing political parties, patriotic, and holy groups, innovative and ruling governments. The occurrence of non-state performers in widespread-armed clash has created hullabaloo regarding the submission of the laws of war. Despite the fact that acts of terror campaign are criminal acts as for each the United Nations Security Council Resolution and domestic jurisprudence of approximately all countries in the world, terrorism refers to an observable fact including the definite acts, the perpetrators of acts of bombing and their intentions. Terror is from a Latin word that means ‘to frighten’. The terror was a panic and condition of emergency in Rome in reaction to the approach of warriors of the tribe of Cimbri in 105BC. The Jacobins cited this approach when he imposed a Reign of Terror during the French Revolution. The w ord terrorist became a word of abuse after the Jacobins lost power. Even though the Reign of Terror was being imposed by a government, in modern times terrorism normally is referred to the killing of innocent people by a group in such a manner as to manufacture a media spectacle. In 1869Nechayev made the Russian terrorist group People's Retribution. A United Nations Security Council report stated in November 2004: 'Terrorism as any act intended to cause death or serious bodily harm to civilians or non-combatants with the purpose of intimidating a population or compelling a government or an international organization to do or abstain from doing any act'. History of Terrorism The word "terrorism" was at first used to explain the actions of the Jacobin Club throughout the "Reign of Terror" in the French revolt. Edmund Burke criticized the Jacobins for letting thousands of persons hell hounds called terrorists movable upon the people of France in 1795. Italian patriot Felice Orsini heaves three bombs in an attempt to assassinate French Emperor Napoleon III in January 1858. Eight eyewitnesses were killed and 142 injured. The event played a vital role as an encouragement for the expansion of the early Russian terrorist

Monday, November 18, 2019

FM Essay Example | Topics and Well Written Essays - 4000 words

FM - Essay Example Practicing managers are interested in this subject because among the most crucial decisions of the firm are those which relate to finance, and an understanding of the theory of financial management provides them with conceptual and analytical insights to make those decisions skillfully1. Financial management, as an academic discipline, is concerned with decision-making in regard to the size and composition of assets and the level and structure of financing. To make wise decisions a clear understanding of the objectives, which are sought to be achieved, is necessary. The objective provides a framework for optimum financial, decision-making. In other words, they are concerned with designed a method of operating the internal investment and financing of a firm. These all are done in a systematic way if financial management is studied 2. Financial management is related to profit maximization as a decision criterion. According to profit maximization goal, actions that increase profits should be undertaken and those that decrease profits are to be avoided. In specific operational terms, as applicable financial management, the profit maximization criterion implies that the investment, financing and other decisions of the problem should be oriented to the maximization of profits. Though in our specific proble... In specific operational terms, as applicable financial management, the profit maximization criterion implies that the investment, financing and other decisions of the problem should be oriented to the maximization of profits. Though in our specific problem, financial goal is set up in such a way that of not operating at a loss, financial management is needed at all as the main objective of financial management is profit maximization. Workings for setting up financial goal: Fixed cost: Refurbishment cost 3: 8000 Building fixed overheads: 2000 per month 2000 6 months=12000 for 6 months So total fixed cost= 8000+12000 =20000 Fluctuation of Personnel Contingent 4 100 150 200 250 300 Cost of Goods sold 5 108000 162000 216000 270000 324000 Advanced stock Purchased for 2 weeks 3600 5400 7200 9000 10800 Total variable Cost 6 111600 167400 223200 279000 334800 Total revenue: Spend of customers/ Revenue of the store 7 150000 225000 300000 375000 450000 Total cash inflow Considering Fluctuations: 3000 8 153000 228000 303000 378000 453000 Total cash inflow Considering Fluctuations: 4000: 154000 229000 304000 379000 454000 Net cash inflow (Considering starting Cash as 3000) 9 21400 40600 59800 79000 98200 Remark 10 So to operate the store at not operating loss the minimum financial goal have to be 153000 for six months. Requirement 2: Tools to analyze a project: Ratios provide very useful tools for the manager to assess the organization by making two basic types of comparisons. First, the analyst can compare a present ratio with past (or expected) ratios for the organization to determine if there has been an improvement or

Friday, November 15, 2019

Marketing Analysis Of The Product Olay Marketing Essay

Marketing Analysis Of The Product Olay Marketing Essay The Procter Gamble As a consumer goods company PG had global, on the ground presence in about 150 countries, more than 300 brands manufacturing, distribution and selling acclivities going on day to day basis. PG compete a wide collection of categories ranging from baby care, household care, fabric care, beauty care, food and food care, per care and as well as health care. Olay The trust by the women over fifty years made Olay as the world wide leader in skin care products. The entrepreneurial and innovative chemist Graham wulff, from South Africa, in the early 1950s developed the formula for Olay. In next followed twenty years, graham along with his business partner Mr. Jack Lowe, put up the company that they both shaped to market Olay hooked on successful international organization with a 10 million dollar turnover a year. When Mr. Wulff functioning for the Industrial Development Corporation (IDC) in South Africa in the early 1950s. As he was a productive inventor, he set up a laboratory at his home, at his home he used to develop products at his free time. He determined to formulate a product which extensively cares for skin, as his attention turned to skin care. The brilliant advertising and marketing intuition of Mr. Jack Lowes has invented the first name as Oil of Olay, designed the label and wrote on the pack copy. Jack wrote the advertising copy to the magazines and newspapers as tips and beauty hints with suggestions on how to use the product. Then Adams National Industries formed by both the partners Graham and Jack to market Oil of Olay. A high demand made to the product as Oil of Olay made remarkable to success in the South African market. The extremely effective style advertisements proved by the reader. In 1985 Procter Gamble acquired the Oil of Olay making Oil of Oaly from strength to strength. PRODUCT LINE OLAY Olay has offering a multitude of 11 product line, some of them are à ¢Ã¢â€š ¬Ã‚ ¦ Olay Professional Pro-X Olay Professional Pro-X is a scientifically advanced line of skin care that gives you younger-acting, younger-looking skin in 28 days. Guaranteed.* It works by resignaling your skin to repair the moisture barrier and boost the surface-cell turnover rate. The result? A new anti-aging breakthrough thats potent, proven, and professional. Olay Definity The face of anti-aging will forever be redefined. Go beyond lines and wrinkles. New Olay Definity transforms the look of brown spots, dullness and uneven skin tone. The result? A look thats highly defined. Luminous. More flawless. Olay Regenerist Olay Regenerist, formulated with the exclusive Olay Amino-Peptide Complex, beautifully regenerates skins appearance, without irritation, by renewing its outer layer one cell at a time. The result is skin that looks, feels and behaves more like new skin. Total Effects The key to the success of Total Effects is its exclusive VitaNiacin formula. Proven effective in fighting multiple signs of aging, this exclusive combination helps rejuvenate and beautify your skin while improving the condition of the skins moisture barrier. Olay Complete Olay Complete moisturizers give your skin all-day moisture, vitamins and UVA/UVB protection in a lightweight formula for healthy skin every day. Suitable for all skin types, Olay Complete matches your skins needs with its formulas for regular, sensitive, combination/oily or extra dry skin. Olay Hydrate Cleanse Olay Hydrate Cleanse dissolves oil, makeup and dirt while a mild surfactant gel matrix helps to sweep away impurities for a clean, rinsed feel. Formulated with an emollient cleanser and skin hydrators, Olay Hydrate Cleanse leaves skin feeling and looking beautifully healthy. Daily Facials Daily Facials gently clears away oil, dirt and makeup down to the pores, leaving your skin refreshed, rejuvenated and beautifully clean. From quick, convenient cloths to double-sided discs to powerful scrubs, masks and more, Daily Facials has a cleansing product perfect for you. Olay Clarity Life can be stressful, but it doesnt have to get under your skin. Olay Clarity is the first line of Olay cleansers with a dual-hydroxy formula to actually help your skin resist blemishes aggravated by stress and hormones, day after stressful day. Olay Body Lotion Olay Body Lotion products dont just moisturize. They actually strengthen the skins natural moisture barrier to prevent dry skin over time, thus breaking the cycle of dry skin. The result is a strong, essentially impermeable moisture barrier that protects your healthy skin from the elements. With regular use, skin stays hydrated, supple and radiant even if you skip a day. Olay Body Cleansing Olays moisture-rich shower products will take your shower to a whole new level with luxurious moisturizers and skin-loving cleansers. Theres one thats just right for every skin type. Shower your body in skin-loving cleansers and moisturizers from Olay today. Olay Touch of Sun A moisturizer with a touch of sunless tanner, Olay Touch of Sun gives your skin a radiant, sun-kissed glow. No streaks. No orange coloring. No sun required. Source: www.docstoc.com/docs/14719894/Oil-Of-Olay-Products Skin Care Market: Skin care products consumption grew over the years of the review period. Women are spending more money to get a good look. For a better and younger look they are willing to try new products. to maintain consumer loyalty and loyalty, the companies in skin care industry adopting the latest technology and making the revolutionary substances to new products. The improved number of working women equates the women spending more money to spend more on their skin care, skin care become one of the favorite path for expenditure. Brand Strength: The introduction of Skin Tone Analysis System (STAS) by PGs Olay brand in selected stores enables Olay beauty consultants with a proper training to analyze customers skin type as well as perform consultations to suggest the best product to meet their needs. Aimed at the clinical dermatology market created at CDP originally development of technology is STAS. STAS encourages brand loyalty increasing the basket spends, as it is powerful sales tool providing the customers along with graphical demonstration of the science that backed the range of Olay. http://www.cambridge-design.co.uk/wp-content/uploads/pdf/ProductSystems.pdf Olay Strenghts: http://www.beautyandaging.com/oil-of-olay-review Olay is made available widely in may retail stores and also made available online as well. Olay has innovated many product lines in the skin care segment to reach a different and a large variety of consumers world wide who have their own set of needs, and most importantly Olay is a very long established company under Procter Gambles hood which is one of the largest companies and globally dominating. Olay has a spread widely all over by installing kiosks in malls and retail stores through out and had achieved a large number of customers who are quite happy with the positive results of the product. The brands range from high end to low end, respectively, to reach different demographics. Olay does have free samples on their websites, which does allow users to try out their products without any obligation to them initially, making it an attractive offer. Nonetheless, this is a skin care line specifically geared toward anti aging prevention in women. The main ingredients of Olay are pentacide peptides that helps in reduction of wrinkles and make the skin look younger ,because of its miracle treatment success the consumers are quite satisfied with its results thereby making them buy the product again and again. Olay weaknesses: Some of the issues found in Olay ingredients are that there are no results from the clinical trials which they had posted for any of the product lines in their website. And also the unavailiabilty of personal testimonies makes it difficult to believe all the claims of their products because the reviews given on them did not have names or pictures. It was hard be convinced of the credibility of these type of claims when more details were not provided with the result that each person had using the skin care line. Another problem that occurred was that customers are not able to directly purchase Olay through Olay.com, making them have to go to another source. The odds are that you have heard of Olay before because it is so well known as a big name brand. This product line has a lot of money that has gone into it, but they are still lacking the conclusive information necessary with the support of clinical evidence to show what their products really have to offer.   One more issue could be the fact that this line targets women specifically who are middle-aged and also some of the main ingredients used have been contentious in the past. This includes the use of additives like glycerin, which have been argued will remove moisture from the skin instead of adding it to the complexion. Olay would do better to potentially focus on more powerful active ingredients in their skin care line to attract users. One of the main drawback of Olay is that its priced very high because of which not many customers buy the product as a result of which olay looses its customers to its competitors like Garnier, Loreal and others who are priced according to the mass market consumers. BRAND EFFECTIVENESS: There are significant benefits to a successful brand extension: Identify logical new product possibilities Capitalize on the paid-for equity in established brand names Enable a company to enter new categories at significantly lower cost Reduce the risk of failure given the already established awareness and trust Create a positive synergistic effect with the efficiencies of umbrella branding and advertising Reinforce the consumers perceptions of the parent brand name Bring news to existing brands when there is otherwise nothing new to say about them Brands are a constraint to enter into new variants. Brands (not production capabilities) are the prime barrier to entry into most categories. Many companies could make a cola, but only Coca-Cola owns that brand. As a result, well known existing brand names can be the way for a company to enter a new category that otherwise would be impossible. Our brand extension study for Reeses identified peanut butter as a logical brand extension. Hershey could not have efficiently entered the peanut butter category without the Reeses brand. In effect, brand extensions allow a company to capitalize on the previously paid for recognition, reputation and leverageable equity of its brand names. With the prohibitive cost of establishing new brands (just ask ex dot-coms), brand extensions save companies money. When done correctly, they also reinforce the properties of the existing parent product through synergy and bring news to the brand. It is not uncommon to find sales of the parent product rising a fter the launch of a successful brand extension. Notice how was the Olay brand introduced into the soap business: source: http://www.brandextension.org/benefits.html Olay has launched a various types of skin care products so as to extend the brand into different variants in the skin care segment very successfully there by validating its brand effectiveness prevailing on its consumers minds . The procedure of extending a brand also has other potential benefits. In recent years, the UKs cosmetics market has seen many brands launching exclusive and expensive lines after gaining some of the market share. Examples of this include Procter Gambles Olay skincare line.Olay on itself is a great example of a brand which recognized a need for multi-branding, which let them avoid one brand cannibalizing the market share of another as well as reserved more valuable space on stores shelves for their products. In November 2008, they launched a range of premium skincare products under its Olay brand. The Olay Pro-X range is aiming at mass market but is being marketed as a luxury product at the same time. This is closely related to PGs desire to re-position the b rand for high-end market customers. The Pro-X series is yet another additional line in Olays family and it benefits from the fact that the awareness of core brand can reduce costs. Olay has been an established and popular brand so its name will increase the willingness of consumers to try new brands. According to PG spokesman, Pro-X is aimed at customers who are more likely to buy mid- to premium-range skincare products from department stores. (Marketing Week, 30.10.08). The fact that Pro-X is an extension, not a new brand, makes it much easier for distributors and retailers to agree on distributing and selling it as they dont need to worry about potentially risky aspects, e.g. safety issues. Customers perceived risk of purchase also becomes lower than in the case of a completely new brand. PG first did a research if the online marketing would benfeit the brand and wether if it will influence the minds of the customers as they wondered that wether the payback is better than the other media choices in terms of influencing sales, they then focussed on effectiveness and have come up with a strategy as ., does online advertising affect sales? If it did, then how can the marketer achieve sales in the most cost efficient manner and it included the best frequency, targeting and other dynamics. PG started with an ample frequency of 40 ads per consumer over 8 weeks this was way too past the point making it expensive, however it was very effective and then the next step they took was to make the brand efficient and they cut the frequency down and entered online there by making a tremendous impact on its sales. BRAND VALUE: poolonline.com According to the source brand value mainly on the financial performance and the brand market performance and olay has very efficiently balanced both its financial and the brands market performance. Olay is Britains bestselling skincare product, according to Marketings Biggest Brands survey. However, year-on-year sales were down by 11% in the 12 months to July 2005, and in this years Readers Digest Most Trusted Brands survey, Nivea knocked Olay off top spot being one amongst its tough competitor (bowery). Olay undoubtedly has done a marvelous job of building on its heritage of skincare for its majorcore target the older women. Women of this age have a greater disposable income and will buy premium products, even if using mass-market brands for their daily skincare. The major challenge for Olay is to target young customers. The anti-ageing brands are driven by constantly changing ingredients, making it hard to build specific benefit loyalty. Olay s ads are approachable and real. It is a safe, trusted and comfortable brand.(according to SHIRIN VALIPOUR GLOBAL BUSINESS DIRECTOR, JWT) source: http://www.market-intelligence.com.au/images/brand.png AWARDS: Olay has received quite some awards stating its Brand loyalty,Brand image among which some of the latest awards are., Glamour Magazine gave their Glammy Award toOlay Regenerist Eye Lifting Serum, for Best Drugstore Eye Cream,(September, 2009). Life Style Magazine gave their Beauty Award to Olay Definity Eye Illuminator , for Best Eye Cream, (August, 2009). Better Homes and Gardens Best New Product Award goes to.. Olay Definity Color Recapture for Best New Anti-Aging Product and Best New Product Overall in a survey among 50,000 consumers, (January,2009) Consumer Survey of Product Innovation gave their Product of the Year Award to Olay Body Wash plus Spa Exfoliating Ribbons Winner Body Care Category. Survey of 100,000 people by TNS. (January, 2009). These awards prove that the brand has made a significant impact on the consumers mindsets and has established a very strong brand loyalty, and also its Brand Image as an unbeatable market leader in the skincare industry in the anti ageing cosmetic sector. TARGET MARKET: Olay mainly targets middle aged women from 25-45 as the product is for reducing wrinkles with the basic concept of looking young and therefore so is the target market, though Olay could have implemented research and developed new age products for younger women to achieve the market share and increase is brand equity, Inspite of very few publics falling into the brands target the brand has marked a place as a global leading skin care product. MARKET SHARE: BRAND IMAGE: CONCLUSION/RECOMMENDATIONS: BHAI PLZ HELP OUT WITH THIS UNTIL THEN I WILL FIGURE OUT THE REFERENCESà ¢Ã¢â€š ¬Ã‚ ¦ OK MERE BHAI ..

Wednesday, November 13, 2019

Disentangling Genres Essay -- Literature Essays Literary Criticism

  Ã‚  Ã‚   When asked to explain what distinguishes one literary genre from another, aficionados of a particular genre sometimes answer, "I know it when I see it." It may be true that some devotees develop a sixth sense in identifying a literary work as belonging to a specific genre. However, uncommunicated intuitive knowledge does little to either define relatively new or fledgling genres, or distinguish   break- away genres, such as exploration and science fiction from the similar or closely related "parent" genres of travel and adventure, and fantasy, respectively.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     The better defined a genre, the less likely a reader will be to mistake one genre for another and the more likely a selection will match a person's expectations. However, the age old literary function of genre, to provide an interpretive framework for readers, is sometimes secondary to the business imperative that a text be marketed in the most profitable manner. Since some genres have a higher readership than other, publishers may have a   financial motivation for marketing a novel in a particular genre although readers may be mislead.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   To increase interest, authors also frequently write books which exploit public interest or current trends.   Edgar Allan Poe's only novel, The Narrative of Arthur Gordon Pym of Nantucket, capitalizes on the recent expeditions to the South Pole. However, the novel's journey and destination are largely superfluous to the action of the plot.   The story is a suspenseful fantasy of dark visions, darker actions and ghostly visitations from the living dead. Although some readers and critics consider it a science fiction novel, Pym is primarily a compilation of the many gothic plot devices of Poe's short... ...orks Cited Abrahams, M.H. A Glossary of Literary Terms. Ft. Worth TX: harcourt,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Brace College Publishers, 1999. Aldiss, Brian and Wingrove, David. The Trillion Year Spree.   Ã‚  Ã‚   Poughkeepsie,   NY: House of Stratus, 2001. Disch, Thomas M. The Dreams Our Stuff is Made Of.NY, NY: Simon and Schuster, 2000. Freedman, Car. Critical Theory and Science Fiction. Hanover, NH: UP of New England, 2000. "Macpherson, James."   E-Library. 1.2 (2002 ): Online. Internet. 14   Ã‚  Ã‚  Ã‚  Ã‚   April 2002  Ã‚     Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   http://www.encyclopedia.com/html/M/MacphersJ.asp Mann, George. The Mammoth Encyclopedia. NY,NY: Carrol and Graf, 2001. Nelson, Brain R. Western Political Thought. Inglewood Cliffs NJ:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Prentice-Hall,1982. White, Craig. Syllabus LITR5738:Literature of Space and Exploration    ts. University of Houston Clear Lake. Houston TX. Â